Germany's Metro opens Chinese web shop using Alibaba platform

Germany’s biggest retailer Metro and Chinese online retailer Alibaba join to sell German products online to Chinese consumers.                       Metro, which runs more than 80 wholesale markets in China under the Metro Cash & Carry brand, will sell private labels as well as supplier brands from Germany on the Tmall platform, the companies said in a joint statement on Tuesday.                                                                                                           Over 100 products including dairy, canned foods, coffee, chocolate, cosmetics goods will be on sale but the offering will be widened.

The companies will explore further ways to collaborate in sourcing, supply chain and data analysis, they said.


Source: Reuters.com

Sep 9, 2015, 3:30 PM
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